We edit the videos, run the marketing and build what sits behind them.

Coaches, creators, clinics and local shops come to us when their content, their site and their follow-up all live in different places. One team handles the lot, so the pieces actually talk to each other.

Short-form & brand filmPaid and organicWebsites, CRMs, automation

Studio walkthrough, our own motion-graphics explainer0:43
3.5Mviews, first reel for a client
124leads from three videos
75:1reported return on spend
3.5Mviews, first reel for a client
124leads from three videos
75:1reported return on spend

01/Selected work

Three videos. One month. Here’s what came back.

300K+views
124leads
3videos
Personal brand

Founder authority series

Hook library and retention editing, cut weekly.

Personal brand

Client transformation reel

Scripted proof-of-work, built for cold viewers.

Personal brand

Offer breakdown

A high-retention explainer that drove the bookings.

Browse all 23 videos Swipe for more Figures above as reported by the client.
Case study

The website is only the front door.

All four systems
rolishoes.ph/admin
27Roli Systems
DashboardLeadsOrdersInventoryAutomationAnalytics ManageTeamSettings
Dashboard/Today
RS

New leads

Captured automatically, no typing
Add lead
Leads284
Orders47
Revenue₱94K
Low stock3
SourceCapturedStatus
Checkout, Street Low 38Maria S. · ₱5,995
2 min ago New
Chat bot, size questionJake R. · storefront
18 min ago Follow-up 2 of 4
Newsletter signupAna C. · welcome sent
1 hr ago Nurturing
4 appsone shared backend
0leads typed by hand

Roli Shoes sells at 2am and follows up by 9.

Problem
Orders arrived in three places: a chat inbox, a notebook and somebody’s memory. Stock was a guess by Friday.
The work
One backend behind the storefront, the admin CRM and an Expo phone app. Every checkout writes a customer record and queues a follow-up series.
Result
Shipped and live on its own domain over HTTPS, with daily backups. Leads typed in by hand: none.
Takeaway
The site was never the bottleneck. What the shop needed was the machine behind it.

What clients have reported back.

23.4MViews on one videoSame creator re-edited. Their previous upload had 7.2K.
75:1Return on ad spendReported by Daniel Contreras, barber business coach.
6.4KLeads from two videosReported by Khalid Louis, CEO and investor.
4Systems designed, built and deployedRetail, cold storage, a dental clinic and a law firm.

Client figures are as reported to us by the people they belong to.

Here’s how we work.

Four stages, about two weeks to the first thing going live.

  1. 01

    A first call

    Thirty minutes to find where you’re stuck and where the quickest wins are. No pitch deck.

  2. 02

    A written plan

    What we’d make and build across content, web and automation, with a price and a date.

  3. 03

    The build

    We make the work and put it live in stages. You sign off at every step.

  4. 04

    Keep what works

    We watch the numbers, do more of what’s working and drop what isn’t.

They didn’t just edit. They rebuilt our whole content engine, and the first reel hit 3.5M views in a week.
Brian MarkFitness coachMore from clients

The people behind the work.

You talk to the founders from the first call. There’s no account manager in between.

Joel Micus Lolong

Joel Micus Lolong

Co-founder, creative director

Five years in the edit bay. Joel runs everything you can see: the videos, the photos and the look of the brand.

John Vincent Vitales

John Vincent Vitales

Co-founder, automation

The systems side. John builds the CRMs, workflows and software that run in the background, like the Roli Shoes and dental clinic builds.

Ralf Castro

Ralf Castro

Operations

Timelines, hand-offs and delivery, so projects ship on the date we gave.

Leander Jay Villar

Leander Jay Villar

Lead generation

Runs outreach and gets the right people onto the calendar.

The playbook we work from

How we plan content, landing pages and follow-up automation for a new client. It’s the same running order we use on the first month of work.

  • 01The content format we start with, and why we batch it
  • 02The landing page structure we build behind the content
  • 03The four follow-up steps that run after someone enquires

One email, no list, no follow-up sequence.